Innovation Freak
Information exchange for innovation freaks

• What is innovation?
• Goodies
• Books
• Links
• About
• 

Teacher sells ad space on students’ tests

UsaToday.com posted a very interesting article on how a teacher is actually selling ad space on his students’ tests. Because his budget was cut and he needed to find a new way to pay for his copying, Tom Farber created this novel implementation:

About two-thirds of Farber’s ads are inspirational messages underwritten by parents. Others are ads for local businesses, such as two from a structural engineering firm and one from a dentist who urges students, “Brace Yourself for a Great Semester!”

Tough times call for tough actions. (Tom Farber)

Full article: www.usatoday.com/news/education/2008-12-01-test-ads_N.htm

comments

• Random Quote

  Life is an ongoing process of choosing between safety (out of fear and a need for defense) and risk (for the sake of progress and growth). Make the growth choice a dozen times a day. — Abraham Maslow

• Tags

  ads adwords Apple architecture berkun brazil cannes clocks cooliris creativity crisis crowdsourcing dash dell entrepreneur google gurus harvard herman miller humor idea-finding techniques IDEO images interview jesus shot Lotus mad men Max Levchin MIT Mitch Kapor mobile naming Nathan Myhrvold nuclear reactors obstacle PayPal starbucks Steve Wozniak strategy tiger woods time twitter video water web 2.0

• Twitter

  
  
  You should follow me on Twitter here